Maximising income: digital fundraising

Who the course is for
This course is for staff, volunteers or trustees involved in fundraising who want to explore the world of online giving as a method for attracting and retaining donors.
Those attending should have completed the Get Fit for Funding and Creating a Fundable Project courses (or equivalent) or be able to demonstrate their track record in fundraising.

Course date: 28/01/2020
Start time: 09.30, 09.15 registration
End time: 13.30
Venue: Committee Room 3,Ground Floor Civic Centre, St Peters Street , St Albans AL1 3JE (AL1 3LD if using Satnav)

Course content:

Overview of the digital world

Digital fundraising options (online donations, social media, crowdfunding, “click to give” ….. etc)

Choosing the right digital tools for your organisation

Examples of successful online fundraising

Understanding the online audience

Learning outcomes:

Participants completing this course will be able to:
Create a basic digital fundraising strategy based on your fundraising goals

Identify key objectives and tactics to support your digital strategy

Understand how to use online giving tools effectively

Measure and communicate your success

About the trainer:

Miquel Leon-Canete, a professional fundraiser with over 20 years’ experience in the charity sector.

For more information visit http://www.hertscf.org.uk/hcft-course-maximising-income-digital-fundraising-28012019